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42 Marketing Managers Jobs in Switzerland
The work shifts between campaign strategy, budget negotiations, and the constant recalibration of messaging that no longer lands with its audience.
Average salary: CHF 145,197
Average salary
CHF 145,197
across 38 jobs
- Teamlead Customer Management P&C Privatkunden (all genders)
- AXA
- Winterthur, Switzerland
- CHF 130,000 – CHF 160,000

- Product Manager
- team.blue
- Baar, Switzerland
- CHF 130,000 – CHF 160,000

- Influencer Partnerships Manager
- team.blue
- Baar, Switzerland
- CHF 80,000 – CHF 110,000

- Global Marketing Manager
- Haleon
- Nyon, Switzerland
- CHF 120,000 – CHF 150,000

- Product Manager Gastroenterology
- Johnson & Johnson
- Zug, Switzerland
- CHF 120,000 – CHF 150,000

- Produktmanager:in kombinierte Mobilität
- SBB CFF FFS
- Bern, Switzerland
- CHF 110,000 – CHF 130,000

- E-Commerce & Growth Manager
- SF Retail AG
- Frauenfeld, Switzerland
- CHF 90,000 – CHF 120,000

- Head of Customer Lifecycle & Activation (CRM)
- neon Switzerland AG
- Zürich, Switzerland
- CHF 130,000 – CHF 160,000

- Senior Director, Product Lead Ophthalmology
- Biogen
- Baar, Switzerland
- CHF 220,000 – CHF 300,000

- Product Manager in Sports Tech
- Pixel Plus AG
- Zürich, Switzerland
- CHF 110,000 – CHF 140,000

- Senior Director, Commercial Development, Advanced Synthesis
- Lonza
- Basel, Switzerland
- CHF 180,000 – CHF 250,000

- Retail Marketing Manager (w/m/d)
- Läderach (Schweiz) AG
- Glarus, Switzerland
- CHF 90,000 – CHF 110,000

- Chief Marketing Officer
- Neural Concept
- Lausanne, London
- $250,000 – $350,000

- Senior Product Manager - LTV and Retention
- Kraken
- Colombia
- £90,000 – £130,000

- Oncology Franchise Lead
- GSK
- Baar, Switzerland
- CHF 200,000 – CHF 260,000

- Global Senior Marketing & Trade Marketing Manager – Travel Retail
- Wella Netherlands B.V.
- Geneva, Switzerland
- CHF 110,000 – CHF 145,000

- Group Product Manager, Search Content Platform
- Zürich, Switzerland
- CHF 190,000 – CHF 260,000

- Praktikum im Produktmanagement
- Bosch Group
- Frauenfeld, Switzerland
- CHF 54,000 – CHF 66,000

- Senior Manager, Strategic Key Accounts Marketing
- VF Corporation
- Ticino, Switzerland
- CHF 120,000 – CHF 150,000

- Manager, Brand Migration
- Johnson Controls
- Schaffhausen, Switzerland
- CHF 100,000 – CHF 130,000

- Market Access Manager
- Novo Nordisk
- Zürich, Switzerland
- CHF 140,000 – CHF 180,000

- Product Manager
- Medtronic
- Vaud, Switzerland
- €60,000

- Senior Manager, Strategic Key Accounts Marketing
- VF Corporation
- Ticino, Switzerland
- CHF 120,000 – CHF 150,000

- Brand & Product Management Expert Agrar
- KWS Group
- Basel, Switzerland
- CHF 100,000 – CHF 130,000

- Marketing & Customer Experience Manager
- Dr. Ing. h.c. F. Porsche AG
- Rotkreuz, Switzerland
- CHF 100,000 – CHF 130,000

- Manager E-Commerce Content
- The North Face
- Ticino, Switzerland
- CHF 110,000 – CHF 140,000

- EMEA Field Marketing Manager
- Classiq
- London, Munich +1 more
- €70,000 – €95,000

- Senior Manager, Strategic Key Accounts Marketing
- The North Face
- Ticino, Switzerland
- CHF 120,000 – CHF 150,000

- Head of Marketing & Communication
- Leister Technologies AG
- Obwalden, Switzerland
- CHF 150,000 – CHF 190,000

- Head of Marketing & Communication
- Leister Technologies AG
- Obwalden, Switzerland
- CHF 150,000 – CHF 180,000

- Global Marketing Director, Oncology
- GSK
- Baar, Switzerland
- CHF 150,000 – CHF 200,000

- Head of Global Marketing
- Abbott
- Allschwil, Switzerland
- CHF 180,000 – CHF 250,000

- Product Manager II, Retail Ads
- Zürich, Switzerland
- CHF 140,000 – CHF 180,000

- Head of Market Development and Marketing
- SBB CFF FFS
- Bern, Switzerland
- CHF 150,000 – CHF 180,000

- Senior Category Manager
- Miele
- Spreitenbach, Switzerland
- CHF 120,000 – CHF 150,000

- Manager E-Commerce Content
- VF Corporation
- Ticino, Switzerland
- CHF 100,000 – CHF 130,000

- Product Manager Storage
- Littlebit Technology
- Hünenberg, Switzerland
- CHF 110,000 – CHF 140,000

- Acquired Bleeding Franchise Manager
- CSL
- Bern, Switzerland
- CHF 100,000 – CHF 130,000

- Market Access Manager
- Sobi
- Zug, Switzerland
- CHF 120,000 – CHF 150,000

- Senior Product Manager
- CALIDA AG
- Lucerne, Switzerland
- CHF 100,000 – CHF 130,000

- Head Digital Marketing & Content
- Vontobel
- Zürich, Switzerland
- CHF 160,000 – CHF 220,000

- Senior Product Portfolio Marketing Manager
- Intuitive
- Vaud, Switzerland
- CHF 120,000 – CHF 150,000

Marketing Managers oversee campaigns, coordinate creative and analytical teams, set budgets, and translate business goals into messaging strategies across digital, print, and event channels. They report on performance, adjust tactics mid-flight, and work closely with sales, product, and external agencies.
Employers typically require a bachelor's degree in marketing, business, or communications, plus several years of experience in marketing roles with increasing responsibility. Familiarity with analytics platforms, CRM systems, and project management tools is standard.
These roles exist across consumer goods companies, tech firms, nonprofits, healthcare organizations, and agencies. Most sit at mid-to-senior level, managing small teams or leading specific product lines and brand initiatives.
Marketing Managers jobs by city
- Singapore34
- Shanghai34
- Colombia31
- Beijing30
- London29
- New York City27
- Hong Kong27
- Barcelona24
- Tokyo23
- Munich21
- Jakarta21
- Madrid20
- Berlin20
- Bangkok19
- Medellín19
- Seoul18
More in Marketing & PR
Questions
What does a typical day involve for Marketing Managers?
Days alternate between strategic planning sessions, reviewing campaign performance data, briefing creative teams, and adjusting budgets or timelines. Meetings with sales, product teams, and external vendors fill much of the calendar, alongside writing briefs and approving content.
Can someone enter marketing management without a marketing degree?
Yes, though it requires substantial prior marketing experience and demonstrated results managing campaigns or teams. Degrees in communications, business, psychology, or even unrelated fields can work if paired with a strong portfolio and progressive responsibility.
How do Marketing Managers differ from Marketing Coordinators?
Marketing Managers set strategy, own budgets, and make decisions about campaign direction, while Coordinators execute tasks, schedule content, and support logistics. Managers typically supervise others and report to directors or VPs.
What skills matter most beyond strategic thinking?
Data interpretation and the ability to translate metrics into action separate effective managers from those who struggle. Negotiation, cross-functional communication, and project management under tight deadlines also prove essential daily.
Do Marketing Managers work regular office hours?
Many work extended hours during campaign launches, event prep, or fiscal quarter-ends, though day-to-day schedules can be predictable. Remote and hybrid arrangements are common, but client-facing or agency roles may require more travel and flexibility.
How much creative work do Marketing Managers actually do?
Most direct creative rather than produce it, briefing designers and copywriters instead of writing copy or designing assets themselves. The role becomes more strategic and less hands-on with seniority, though smaller organizations may require both.
What challenges make this work difficult?
Conflicting priorities from sales, product, and executive teams create constant tension over messaging and budget allocation. Measuring true ROI on brand-building efforts remains imprecise, and campaigns often fail despite solid strategy when market conditions shift.
Is agency or in-house marketing management better for career growth?
Agency roles expose managers to diverse industries and fast-paced project cycles, while in-house positions offer deeper product knowledge and strategic continuity. Neither path is inherently superior; the choice depends on preferred pace and variety versus focus.
What progression looks like after several years as a Marketing Manager?
Most advance to Senior Marketing Manager, Director of Marketing, or specialized leadership like Brand Director or Product Marketing Lead. Some pivot into broader business roles like VP of Growth or General Management.
How technical does the role get with marketing technology?
Managers must understand platforms like Google Analytics, marketing automation systems, and CRM tools well enough to set requirements and interpret reports. Deep technical skills remain optional, but fluency in what the tools can and cannot do is not.