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82 Marketing Managers Jobs in China
The work shifts between campaign strategy, budget negotiations, and the constant recalibration of messaging that no longer lands with its audience.
Average salary: CNY 611,390
Average salary
CNY 611,390
across 77 jobs
- MarCom Manager (Data Center/Heat Pump)
- Danfoss
- Beijing, China
- CNY 350,000 – CNY 500,000
- 新媒体运营负责人
- INTCO MEDICAL (英科医疗)
- Jinan, Zibo +1 more, China
- CNY 144,000 – CNY 240,000
- 产品经理管培生（27届校招）
- SONGMICS HOME 致欧家居科技股份有限公司
- Shenzhen, Zhengzhou, China
- CNY 96,000 – CNY 144,000
- 2027届管培生（产品经理方向）
- SONGMICS HOME 致欧家居科技股份有限公司
- Shenzhen, Zhengzhou, China
- CNY 96,000 – CNY 144,000
- 品牌总监/经理-大众护肤方向
- 水羊集团股份有限公司 (S'YOUNG)
- Shanghai, Changsha, China
- CNY 400,000 – CNY 700,000
- 品牌总监/经理-小众高端护肤方向
- 水羊集团股份有限公司 (S'YOUNG)
- Shanghai, Changsha, China
- CNY 400,000 – CNY 700,000
- 品牌总监/经理-彩妆方向
- 水羊集团股份有限公司 (S'YOUNG)
- Shanghai, Changsha, China
- CNY 400,000 – CNY 600,000
- 品牌总监/经理-美容保健品方向
- 水羊集团股份有限公司 (S'YOUNG)
- Shanghai, Changsha, China
- CNY 400,000 – CNY 700,000
- 产品经理（出海运动健康类）
- 出门问问 Mobvoi
- Shanghai, Beijing +3 more, China
- CNY 300,000 – CNY 500,000
- AI产品经理（驾舱一体Agent方向）
- XPENG
- Shanghai, Beijing +1 more, China
- CNY 200,000 – CNY 300,000
- Director, Consumer Engagement
- Novo Nordisk
- Beijing, China
- CNY 1,000,000 – CNY 1,500,000
- 用户发展（市场活动）
- NIO
- Lianyungang, China
- CNY 200,000 – CNY 300,000
- IDC Low Voltage Assembly Product Manager
- EATON
- Ningbo, China
- CNY 200,000 – CNY 350,000
- 3rd Party Products Manager
- qualcomm
- Guangdong, China
- CNY 400,000 – CNY 600,000
- Senior / Staff Product Manager – Camera SoC & Solutions (China)
- qualcomm
- Guangdong, China
- CNY 1,000,000 – CNY 1,800,000
- Staff Manager, Product Marketing — Automotive GenAI
- qualcomm
- Shanghai, China
- CNY 600,000 – CNY 900,000
- VP, Product Management
- qualcomm
- Beijing, China
- CNY 2,500,000 – CNY 4,000,000
- Product Manager, Machine Learning
- qualcomm
- Shanghai, China
- CNY 700,000 – CNY 1,200,000
- Director/Staff Manager, Data Center AI Product Marketing – China
- qualcomm
- Beijing, China
- CNY 1,200,000 – CNY 2,000,000
- 交易高级产品经理-懂车帝
- Dcar
- Shanghai, Beijing +1 more, China
- CNY 400,000 – CNY 700,000
- AI产品经理（驾舱一体Agent方向）
- XPENG
- Shanghai, Beijing +1 more, China
- CNY 200,000 – CNY 300,000
- AI产品经理（AI创新产品方向）
- XPENG
- Shanghai, Beijing +1 more, China
- CNY 200,000 – CNY 300,000
- AI Infra 产品经理（大模型训练/推理）
- 无问芯穹 Infinigence AI
- Shanghai, Beijing, China
- CNY 400,000 – CNY 600,000
- 零售市场经理-河北
- Li Auto
- Shijiazhuang, China
- CNY 250,000 – CNY 400,000
- Director
- TEAM LEWIS
- Causeway Bay
- HKD 800,000 – HKD 1,200,000
- Regional Marketing Manager, Broad Market
- Novo Nordisk
- Beijing, China
- CNY 400,000 – CNY 600,000
- Growth Marketing Manager, GCR
- AppsFlyer
- Beijing, China
- CNY 400,000 – CNY 600,000
- 游戏赛道场景规划专家
- Xiaomi
- Beijing, Shenzhen, China
- CNY 500,000 – CNY 800,000
- AI Agent高级产品经理
- Xiaomi
- Shanghai, Beijing +1 more, China
- CNY 400,000 – CNY 700,000
- 到店运营组负责人
- 塔斯汀 Fuzhou Tasiting Catering Management Co., Ltd.
- Beijing, Fuzhou, China
- CNY 360,000 – CNY 600,000
- 营销策划高级专家
- 塔斯汀 Fuzhou Tasiting Catering Management Co., Ltd.
- Shanghai, Fuzhou, China
- CNY 300,000 – CNY 500,000
- 产品解决方案专家（政企 AI 方向）
- ModelBest
- Shanghai, Beijing +1 more, China
- CNY 350,000 – CNY 600,000
- Official Flagship Store Operations Supervisor
- CooperCompanies
- Shanghai, China
- CNY 200,000 – CNY 350,000
- E-Commerce and Digital Strategy Manager
- Kempinski Hotels
- Jinan, China
- CNY 250,000 – CNY 400,000
- AVP, Deposits Product Management — Asia North CG/CPC
- Citi
- Kowloon City
- HKD 600,000 – HKD 900,000
- 自动驾驶产品经理
- 鉴智机器人 PhiGent Robotics
- Shanghai, Hangzhou, China
- CNY 300,000 – CNY 500,000
- Head, Omni-Channel Management - Beijing
- Novo Nordisk
- Beijing, China
- CNY 800,000 – CNY 1,200,000
- 高级软件产品经理
- Flexiv
- Shanghai, China
- CNY 400,000 – CNY 600,000
- AI产品经理 - Platform Governance/Agent Harness
- Lenovo
- Beijing, China
- CNY 400,000 – CNY 700,000
- Senior Director, Sales & Catering Product Management & Implementation
- Marriott International
- Shanghai, China
- CNY 1,500,000 – CNY 2,000,000
- Head of Product Management
- Continental
- Shanghai, China
- CNY 800,000 – CNY 1,200,000
- 硬件产品经理-生态链
- Xiaomi
- Beijing, Wuhan, China
- CNY 150,000 – CNY 250,000
- 产品专家
- Anker Innovations
- Shenzhen, Changsha, China
- CNY 400,000 – CNY 700,000
- Biotics Platform Manager H&W
- ADM
- Shanghai, China
- CNY 500,000 – CNY 800,000
- 品牌总监/经理 - 小众高端护肤方向
- 水羊集团股份有限公司 (S'YOUNG)
- Shanghai, Changsha, China
- CNY 350,000 – CNY 600,000
- 品牌总监/经理-美容保健品方向
- 水羊集团股份有限公司 (S'YOUNG)
- Shanghai, Changsha, China
- CNY 400,000 – CNY 600,000
- 品牌总监/经理-大众护肤方向
- 水羊集团股份有限公司 (S'YOUNG)
- Shanghai, Changsha, China
- CNY 300,000 – CNY 500,000
- 品牌总监/经理-彩妆方向
- 水羊集团股份有限公司 (S'YOUNG)
- Shanghai, Changsha, China
- CNY 400,000 – CNY 650,000
- Vice President, Partnership Management
- Citi
- Kowloon City
- HKD 900,000 – HKD 1,400,000
- Head of Business Development APAC
- Henkel
- Shanghai, Seoul +4 more
- CNY 1,200,000 – CNY 1,800,000
Marketing Managers oversee campaigns, coordinate creative and analytical teams, set budgets, and translate business goals into messaging strategies across digital, print, and event channels. They report on performance, adjust tactics mid-flight, and work closely with sales, product, and external agencies.
Employers typically require a bachelor's degree in marketing, business, or communications, plus several years of experience in marketing roles with increasing responsibility. Familiarity with analytics platforms, CRM systems, and project management tools is standard.
These roles exist across consumer goods companies, tech firms, nonprofits, healthcare organizations, and agencies. Most sit at mid-to-senior level, managing small teams or leading specific product lines and brand initiatives.
Marketing Managers jobs by city
- Singapore34
- Shanghai34
- Colombia31
- Beijing30
- London29
- New York City27
- Hong Kong27
- Barcelona24
- Tokyo23
- Munich21
- Jakarta21
- Madrid20
- Berlin20
- Bangkok19
- Medellín19
- Seoul18
More in Marketing & PR
Questions
What does a typical day involve for Marketing Managers?
Days alternate between strategic planning sessions, reviewing campaign performance data, briefing creative teams, and adjusting budgets or timelines. Meetings with sales, product teams, and external vendors fill much of the calendar, alongside writing briefs and approving content.
Can someone enter marketing management without a marketing degree?
Yes, though it requires substantial prior marketing experience and demonstrated results managing campaigns or teams. Degrees in communications, business, psychology, or even unrelated fields can work if paired with a strong portfolio and progressive responsibility.
How do Marketing Managers differ from Marketing Coordinators?
Marketing Managers set strategy, own budgets, and make decisions about campaign direction, while Coordinators execute tasks, schedule content, and support logistics. Managers typically supervise others and report to directors or VPs.
What skills matter most beyond strategic thinking?
Data interpretation and the ability to translate metrics into action separate effective managers from those who struggle. Negotiation, cross-functional communication, and project management under tight deadlines also prove essential daily.
Do Marketing Managers work regular office hours?
Many work extended hours during campaign launches, event prep, or fiscal quarter-ends, though day-to-day schedules can be predictable. Remote and hybrid arrangements are common, but client-facing or agency roles may require more travel and flexibility.
How much creative work do Marketing Managers actually do?
Most direct creative rather than produce it, briefing designers and copywriters instead of writing copy or designing assets themselves. The role becomes more strategic and less hands-on with seniority, though smaller organizations may require both.
What challenges make this work difficult?
Conflicting priorities from sales, product, and executive teams create constant tension over messaging and budget allocation. Measuring true ROI on brand-building efforts remains imprecise, and campaigns often fail despite solid strategy when market conditions shift.
Is agency or in-house marketing management better for career growth?
Agency roles expose managers to diverse industries and fast-paced project cycles, while in-house positions offer deeper product knowledge and strategic continuity. Neither path is inherently superior; the choice depends on preferred pace and variety versus focus.
What progression looks like after several years as a Marketing Manager?
Most advance to Senior Marketing Manager, Director of Marketing, or specialized leadership like Brand Director or Product Marketing Lead. Some pivot into broader business roles like VP of Growth or General Management.
How technical does the role get with marketing technology?
Managers must understand platforms like Google Analytics, marketing automation systems, and CRM tools well enough to set requirements and interpret reports. Deep technical skills remain optional, but fluency in what the tools can and cannot do is not.