Media Manager

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# ProudlyCCI

Job Identification

Media Manager

Mission Statement

Media Manager is responsible for developing and executing integrated media strategies that maximize brand growth, consumer engagement, and continuously improving media efficiency, effectiveness, and consumer reach while strengthening the connection between media investments and business results.

The role reports to Senior Brand Manager and translates brand content into effective media communication plans. Working closely with creative agencies, media agencies, digital teams, and commercial stakeholders, the Media Manager ensures optimal investment allocation across traditional, digital, social, retail, and emerging media platforms

Main Responsibilities

• Media Planning
• Interactive marketing
• Buying/Negotiations
• Media Investment & Budget Management
• Capability & Training
• Agency management & evaluation

Candidate Education

Relevant degree in Marketing/Economics/Business Administration

Capabilities

• 4-5 years of experience in media planning, media strategy, digital marketing, or integrated communications.
• Experience within FMCG, beverage, consumer goods, media agencies, or leading advertisers.
• Proven track record managing significant media investments.
• Strong understanding of both traditional and digital media ecosystems.
• Experience working with media agencies and technology platforms.

Functional Skills

• Media strategy development
• Digital advertising platforms
• Programmatic media buying
• Social media advertising and influencer marketing
• Marketing analytics
• Audience segmentation
• Media effectiveness measurement
• Budget management
• Data visualization and reporting
• Presentation and stakeholder management

What We Embrace:

• “People Centered” Focus
• Equal Salary Advocate
• A Globally Diverse/An International Workplace
• Inclusive Team-Building Activities
• Digital Learning Opportunities
• Leadership Exposure With Organizational Events
• Inclusive Language And Culture
• Social Clubs/Networks
• Inclusive/Family-Friendly Policies

Who We Are

CCI is a multinational beverage company operating in Türkiye, Pakistan, Kazakhstan, Iraq, Uzbekistan, Bangladesh, Azerbaijan, Kyrgyzstan, Jordan, Tajikistan, Turkmenistan, and Syria. We produce, distribute, and sell sparkling and still beverages, serving a population of 600 million people with more than 10,000 employees across 33 bottling plants and 3 fruit processing plants in 12 countries.

At CCI, we are committed to creating value for our employees, customers, consumers, and communities. As a Top Employer certified company, we put people at the heart of everything we do. With our vision to become the best FMCG company, we achieve success through our One Team spirit, guided by our shared values of passion, integrity, accountability, and teamwork. Our ambition is to be a great place to work—an inclusive, diverse, and inspiring organization with strong leadership and organizational capabilities.

We foster a culture of diversity and inclusion in everything we do. As the fourth company to obtain the EQUAL-SALARY global certification, we take pride in being an Equal Opportunity and Affirmative Action employer across all our markets.

We take responsibility for the future with our Sustainability Commitments for 2030. Our roadmap focuses on six key areas: packaging, water, and climate in environmental sustainability; and human rights, diversity & inclusion, and community investment in social sustainability. By 2030, we aim for 35% of newly hired individuals, 40% of managerial positions, and 50% of executive committee members to be women.

We're an equal opportunity employer. All applicants will be considered for employment without attention to race, sex, color, national or social origin, ethnicity, religion, age, pregnancy, disability, sexual orientation, gender expression, or political opinion.