Senior Manager Franchise - EM South

Cape Town, South Africa

Purpose & Overall Relevance for the Organisation:

To ensure profitable market share and net sales growth within Franchisees in Key Markets while respecting the image of the adidas Group brands. To passionately lead the West & East Franchise Sales organisation in identifying, developing and implementing strategies in accordance with the adidas vision, objectives and mission for the profitable growth with key Partners in our Countries.

Key Responsibilities:

To ensure the best possible Net Sales result by setting clear targets and action points;constant tracking of results; analysis of risks & new business opportunities
Build & develop the right Team to attain financial objectives and your Channels Targets
To ensure the Franchise organization is applying available adidas Group standards and best practices in daily work
Creating clear Financial Targets and KPI’s for Franchise Partners to aim towards
Communicate the Monthly Financial Performances of each Country / Partner to the Business
To guide, direct and form Seasonal Buys per season for the Franchise Partners to consider and sign off
To make and coordinate regular customer visits and reports when necessary
To find, direct and support new Partners in regions who has high potential and evaluates the applications appropriate to each channel
To give field consultancy and training support about “perfect retailing” (sales performance, inventory / stock levels , service quality, marketing, OMNI support etc.) in order to improve the commercial performance of your Partner
To support negotiation and enforcement of adidas Group trade terms
To lead team and foster performance culture within the team
To manage all reports as an integrated team by setting team objectives, targets and guidelines
To ensure smooth cooperation of all direct reports along all interfaces
To measure progress on defined KPIs
To monitor and report on customers and competitors sell-through and activities, and propose/initiate/take actions
To provide realistic plans and forecasts on Key Partner performances
To ensure customer compliance with agreements and trade terms
Direct/Guide customer purchases during seasonal Sell-in Week ensures that the purchase orders are taken in line with the determined objectives
Ensures that sales are finalized according to the “sales conditions” set forth for the sales period
Follows continuously the attainment of sales objectives of the customers in his/her region and interferes the process if necessary
Involvement in preparation of FR’s product purchase together with Partners Merchandising Manager
Develop tactics to improve retail KPI’s of FR’s to increase efficiency and SQM performance
In coordination with Store Development department, suggesting new store potentials to upper management with required feasibility analysis
To collect and manage all necessary documentation in line with global audit standards
Close relationship with Global and EM FR operations
Guide, Monitor, and Manage Talent across the Franchise Portfolio internally

Requisite Education and Experience:

University degree in business with marketing and sales focus
10 - 14 years of sales experience within large sales organisations, ideally in apparel/fashion/shoes or FMCG of which min 6 years in Sales
At least 4 years’ experience of people and operational management
Exposure: Sports, Marketing, Franchise Logistics, Supply Chain
IT skills: Advanced MS Office Skills, EXCEL and Power BI
Advanced level (reading, writing, speaking) in English