Product Manager, Rare Disease, Bulgaria

Medison is a global pharma company providing access to highly innovative therapies to patients in international markets. Medison commercializes highly innovative therapies across international markets, helping to save and improve the lives of patients suffering from the most challenging diseases.

Medison has a deep expertise in local regulatory and market access know-how with uncompromising compliance excellence. It offers an affiliate-like partnership and tailored solutions for country-specific and regional commercialization, enabling emerging biotech companies to navigate local complexities and to expand their reach to patients in international markets.

The Product Manager, Rare Disease, will be responsible for driving the commercial success of the Rare Disease portfolio in Bulgaria. Working closely with colleagues across all functions, incl. KAMs, Medical Affairs and Market Access, this role develops and executes strategic and tactical marketing plans, supports successful product launches, and delivers sales objectives. The incumbent also builds strong relationships with KOLs and healthcare professionals to drive disease awareness and optimize patient access.

Responsibilities

• Maximize the product performance of the Rare Disease portfolio through effective planning and execution.
• Deliver agreed on business plans and company initiatives.
• Prepare and execute product launches.
• Develop and update promotional and communication materials.
• Organize and participate in congresses, symposiums, webinars, and company events.
• Implement and oversee digital marketing strategies to enhance product visibility and customer engagement.
• Oversee and monitor the Advertising & Promotion budget.
• Manage sales forecasting, demand planning, and performance tracking.
• Monitor market trends, risks, opportunities, and competitor activities, and adapt strategies accordingly.
• Develop and execute promotional engagements with HCPs, dedicating 40% of working time to customer-facing interactions.
• Participate in partner meetings, training sessions, and conferences.
• Foster cross-functional collaboration to ensure aligned and impactful execution of key activities.
• Ensure compliance with company SOPs and policies.

Requirements

• Preferably a Master’s degree in Life Sciences (Medicine, Biology, Chemistry), or Economic sciences
• 3+ years of experience in the pharmaceutical industry in a commercial role, ideally within a company with innovative products
• Ability to manage complexity across brands, markets, and functions.
• Experience launching innovative products.
• Excellent interpersonal, communication, and presentation skills.
• Strong market analysis capabilities.
• Digital marketing expertise
• Ability to foster cross-functional collaboration.
• Resilience and adaptability.
• Commitment to continuous learning and development.
• Strong self-management and self-motivation.
• High ethical and compliance standards.