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Head of Global Retail (Offline Stores)

  • CASETiFY
  • Hong Kong, Kwun Tong, Hong Kong
  • HKD 1,500,000 – HKD 2,200,000

Location: Hong Kong or Asia-Based (Significant International Travel)

ABOUT THE ROLE

CASETiFY is scaling its physical footprint from a growing store network into a highly disciplined, world-class offline retail business. We are looking for an exceptional Head of Global Retail to take total P&L ownership of our physical stores globally.

This is a builder mandate: you will architect our brick-and-mortar operating playbook, drive four-wall unit economics, enforce expansion discipline, and turn physical stores into high-yield brand hubs.

KEY RESPONSIBILITIES

  • Own the global offline P&L. Drive same-store sales, store EBITDA, inventory turnover, and faster store payback periods.
  • Define standardized store formats, visual merchandising, staffing models, and operating playbooks across all physical markets.
  • Lead global store expansion, portfolio reviews, and tough decisions on relocations, underperforming doors, and capital allocation.
  • Establish unified store scorecards, operational rhythms, and field leadership standards across regions.
  • Leverage physical spaces to increase attachment rates, build brand trust, and convert customers beyond phone cases.
  • Connect physical stores with Brand, Product, E-Commerce, Supply Chain, and Finance to optimize overall business growth.

REQUIREMENTS

  • Direct financial accountability (P&L ownership) for multi-store brick-and-mortar networks.

  • Clear track record of lifting four-wall margins, same-store sales, and store productivity.

  • Experience building retail frameworks, operating rhythms, and teams across multi-country markets.

  • Strong judgment across store labor allocation, inventory management, retail metrics, and physical expansion.

  • Experience scaling an offline store network from ~30–50 doors to 100+ stores globally.

  • Background in premium consumer, fashion, accessories, lifestyle, beauty, or consumer tech retail.

APPLY

Ready to build our global brick-and-mortar business from the ground up? Submit your CV and key retail growth achievements.

Skills

  • P&L Management
  • Retail Operations
  • Store expansion strategy
  • Four-wall economics
  • Visual Merchandising
  • Cross-functional Leadership
  • Inventory Management

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