Senior Executive - E-Commerce, Digital Experience and Webmaster

About Langham Hospitality Group

A wholly-owned subsidiary of Great Eagle Holdings, Langham Hospitality Group (LHG) comprises a family of distinctive brands, including The Langham Hotels and Resorts, Cordis Hotels and Resorts, Eaton Workshop and Ying’nFlo. With over 40 hotels and residences in operation or development, LHG has a global footprint that extends across Asia, Europe, North America, Australasia and the Middle East.

Key responsibilities:

• Administrate the digital platforms for the Group, ensuring consistency across all websites and booking engine in terms of content, user experience and operation efficiency, compliance with law
• Support day-to-day website maintenance, content update, booking engine, and development including edit, proofread and improve content created by properties and content authors
• Use AI technology to transform website operations, maximise efficiency and strengthen brand standardisation across LHG digital platforms.
• Work closely with LHG corporate departments to support required website updates and additions related to their respective departments
• Support new hotels onboarding on setting up online channels, website and booking engine
• Support the Manager – E-Commerce, Digital Experience & Webmaster on developing and maintaining website content guideline
• Support in trainings to empower property users in various digital platforms
• Conduct website analytics and reports for monitoring and website’s efficiency enhancement
• Support ongoing website optimisation with SEO and GEO initiatives with a shared goal to drive website organic traffic and AI visibility
• Support the Manager – E-Commerce, Digital Experience & Webmaster as the product owner of websites and booking engine under LHG portfolio and responsible for raising features to enhance digital experience and production.
• Report vendor performance and support collaboration framework, including SLA, SOP
• Support online global sales campaigns and ongoing promotional initiatives to drive online revenue to LHG.com
• Assist with other duties as assigned by department head and line manager

Requirements:

• Bachelor’s degree or equivalent in Marketing, E-Commerce or related subjects

• Working experience in E-Commerce or digital marketing

• Knowledge and hands-on experience content management strategy and systems, common web programming languages and other web development and publishing tools will be a definite asset

• AI project and content generation experience is preferred and will be considered an advantage

• Polished interpersonal and communication skills

• Independent, detailed-oriented and demonstrate a can-do spirit

• Excellent skills in written and verbal communications, along with strong abilities with all MS Office applications, particularly Excel

• A committed team player, responsible, self-driven individual with confident and outgoing personality

• Good command of English and Chinese, and Mandarin

• Outstanding attention to detail

• Knowledge of SEO / GEO, website traffic metrics and analytics tool (Adobe Analytics/Google Analytics) is an advantage

• Knowledge of generative AI usage for content generation is an advantage

• Knowledge of HTML, CSS, javascript and UX research is an advantage

  For more information about Langham Hospitality Group, please visit: http://www.langhamhospitalitygroup.com/