EMEA Alliances Marketing Specialist

At PwC, a career in our EMEA Alliances Technology practice will provide you with the opportunity to support strategic growth by shaping go-to-market initiatives and strengthening our brand presence across the EMEA region.

The role - EMEA Alliances Marketing Specialist

In this role, you will work closely with international stakeholders, alliance teams, and business leaders to translate strategic ambitions into impactful marketing initiatives across EMEA, that drive visibility, engagement, and commercial success in a complex and fast-paced environment. Your responsibilities will include, but are not limited to:

• Support the development of an overall marketing strategy and deliver integrated marketing programmes that generate pipeline, increase brand awareness, and strengthen relationships
• Own end-to-end campaign execution, including planning, budget management, vendor coordination, promotion, measurement, and optimisation
• Partner with business, sales, alliance, and global teams to develop high-quality thought leadership, including case studies, reports, points of view, and other relevant content
• Ensure all launched campaigns comply with risk procedures, internal approvals, and brand guidelines
• Track campaign performance, ROI, and impact. Identify opportunities for continuous improvement and provide appropriate reporting
• Manage and coordinate the use of marketing development funds to maximise their impact.

Your profile

• You have successfully completed a degree in Marketing, Economics, Business Administration or a related field
• You have more than 4 years of experience in B2B roles, ideally in SaaS or professional services
• Regional or global experience and alliance or partnership marketing would be an advantage
• You have a solid understanding of marketing tactics, programmes, and channel management
• You are a self-motivated professional with strong communication and writing skills, able to engage stakeholders effectively while managing multiple strategic and tactical initiative
• You have an analytical mindset with experience measuring performance and optimizing programmes based on data
• You are fluent in both written and spoken English.

We believe success lies in people and in the willingness to go further. If you identify with our purpose, you’ve found your place. It’s time to apply and become part of Team PwC.

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