Digital Content Specialist

What to expect:

• Create, integrate, localize and optimize digital content, including websites, blogs, email marketing and social media
• Publish digital content within CMS platforms in compliance with brand guidelines and marketing roadmaps
• Support the phased international rollout of digital content in collaboration with local teams
• Perform day-to-day operational management of digital platforms and content
• Support the international deployment of digital platforms through standardized and result-oriented processes
• Test new features in test environments and ensure correct content display and optimal customer experience
• Report technical or display issues through Jira tickets and follow up on their resolution
• Support the design, creation, integration, monitoring and deployment of digital experiences in an international environment
• Create product pages, branded content and relevant editorial materials in collaboration with digital marketing teams
• Conduct keyword research and apply SEO best practices to improve organic visibility
• Collaborate closely with Content Deployment, SEO, Lead Forms, Marketing, IT and other internal teams
• Participate in project follow-up meetings and coordinate with stakeholders to ensure smooth communication and issue resolution
• Contribute to lead generation and CRO (Conversion Rate Optimization) initiatives
• Create and maintain operational documentation, including guides, CMS procedures and basic tracking reports
• Provide responsive support to markets and local teams regarding content management, publishing and general assistance

What you bring along:

• At least 2 years of experience in digital content development and deployment
• Technical background and understanding of digital content lifecycle management
• Experience working with web environments and current digital practices
• Knowledge of UI (User Interface) and UX (User Experience) principles
• Understanding of corporate communication and SEO-friendly content creation
• Experience with digital content and CMS tools such as Adobe Experience Manager, Magento, WordPress, JIRA, Adobe Photoshop and Google Analytics
• Knowledge of editorial best practices and basic SEO
• Understanding of data visualization dashboards
• Strong organizational skills and ability to manage multiple concurrent projects and priorities
• Advanced English, written and spoken
• Intermediate French - nice to have
• Strong communication and collaboration skills
• Analytical and problem-solving mindset
• Ability to work independently and within multidisciplinary teams

What we offer:

• Flexible work environment
• Private health insurance with optional medical packages for you and your family.
• 24 vacation days, increasing to 25 days after 3+ years with us.
• Meal tickets and Holiday vouchers.
• Bookster and 7Card subscription.

We are Bertrandt: an independent, international development service provider with long years of automotive expertise. We create technological solutions for our customers at any stage of the product development process with a focus on hot topics such as digitalization, e-mobility and autonomous systems, largely for the automotive, aerospace and mechanical engineering sectors.

Our goal: accelerating technological progress. We work on this every day – with around 13,000 employees at over 50 sites worldwide.