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Marketing Supervisor

Responsibility:

Activities

  • Implement overall marketing strategies and break them down into monthly/weekly action plans.
  • Coordinate the quality and compliance of official media content.
  • Supervise the implementation of offline activities, including product displays, sampling campaigns, and hospital educational activities.

Product

  • Follow up on the implementation of product marketing requirements.
  • Coordinate and review marketing materials.
  • Communicate with KOLs and follow up on content delivery.
  • Handle and supervise the resolution of user-related issues.

Qualification:

Bachelor’s degree or above in Marketing or a related field.

5+ years of relevant experience in large local companies.

Strong consumer insight and empathy, with good aesthetic sense.

Positive, responsible, detail-oriented, and proactive.

Experience in integrated marketing communication (IMC) projects.

Familiar with social media content marketing and offline distribution & sales activation.

Able to respond quickly to market issues and effectively handle customer complaints.

FMCG experience is preferred.

Strong communication skills and a good understanding of local culture, consumer habits, and social trends.

Strong team supervision and execution skills, with good control over event implementation and attention to detail.

Skills

  • Integrated Marketing Communications
  • social media marketing
  • content strategy
  • Offline Event Management
  • KOL Management
  • Consumer Insights
  • Team Leadership

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