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Royal Canin Key Account & E-commerce Manager

  • Mars
  • Athens, Greece
  • €45,000 – €65,000

The purpose of this role is to:

  • Ensure sales level, business results, marketing activities and strategies aligned with units’ KPI’s and OGSM in Key Accounts and E-commerce sub-channels.
  • Develop & implement the strategies of approaching and engaging KA players within the market, while protecting and representing Royal Canin’s best interests and growth objectives.
  • Create a dedicated qualitative development strategy for the Key Accounts and E-commerce sub-channels.

The key responsibilities of this role are:

  • Setting KA & E-comm KPI’s in terms of: NSV level, Growth and Earnings

  • Manage overall relationship at headquarters level of the customers (owner, buyer, category manager).

  • Define Channel Strategy separately for each of 2 sub-channels followed by clear execution plan, team capabilities and resources

  • Define and negotiate the annual trade terms contracts with the Key Accounts

  • Define and negotiate trade terms with E-commerce accounts

  • Drive Joint Business Planning & Joint Value Creation agenda

  • Design and deploy annual promotional activities (KA/E-commerce) together with PSR Marketing

  • Set promotion event calendar for Key Accounts and control deployment

  • Set budget and control of investments

  • Build and sustain interdependent ways of working with pillar heads (PSR & PP)

  • Set and monitor KA chain shop visit planning and reporting for Sales Consultant using Set2Sell program

  • Demand planning, stock forecasting, Follow-up and evaluation of promotions (post- implementation ROI)

  • Create & align within PSR pillar individual Account Development Plans for KA or other TOP Customers.

  • Share experience regarding E-commerce sub-channel across CEE cluster. Directly participate in managing E-commerce customers in other CEE cluster units or promotional activities

What are we looking for?

  • Bachelor’s Degree with focus in Business Administration preferred.
  • 2+ Years’ experience in Sales for Fast Moving Consumer Good Industries, Durables, D2C or B2B.
  • Digital knowledge of retailer Ecommerce business models is preferred
  • Proven ability to analyze and translate complex data into clear actionable
  • Develop strong internal & external networks

What can you expect from Mars?

  • Work with diverse and talented Associates, all guided by the Five Principles.
  • Join a purpose driven company, where we’re striving to build the world we want tomorrow, today.
  • A strong focus on learning and development support from day one, including access to our in-house Mars University.
  • An industry competitive salary and benefits package, including company bonus.

Skills

  • Key Account Management
  • E-commerce Strategy
  • Trade Marketing
  • Negotiation
  • Joint Business Planning
  • Demand Planning
  • Sales Analytics

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