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Senior Executive - Sales & Marketing (Business Expansion)

  • Hayleys
  • Sri Lanka
  • LKR 3,000,000 – LKR 4,500,000

Job Responsibilities

  • Identify, develop, and secure new business opportunities to achieve revenue and profitability targets.
  • Build and maintain strong relationships with existing and prospective clients across key industries.
  • Conduct market research and competitor analysis to identify emerging trends and opportunities.
  • Prepare and deliver compelling commercial proposals, presentations, and business solutions.
  • Lead negotiations and coordinate contract finalization with customers.
  • Collaborate closely with operations and technical teams to develop tailored solutions for clients.
  • Develop and execute sales and marketing initiatives that enhance brand visibility and market penetration.
  • Maintain an active sales pipeline and provide accurate forecasting and reporting.

Candidate Profile

  • Bachelor’s degree in marketing, Business Management, Logistics, Engineering, or a related field.
  • Minimum 4-6 years of experience in Sales, Business Development, Marketing, or Commercial Operations.
  • Experience in equipment rental, heavy lifting, project logistics, construction, shipping, freight forwarding, engineering services, or related industries will be a distinct advantage.
  • Strong business development, negotiation, and relationship management skills.
  • Excellent communication, presentation, and stakeholder management abilities.

Skills

  • Business Development
  • Negotiation
  • Client Relationship Management
  • Market Research
  • Sales Pipeline Management
  • Commercial proposal writing
  • Stakeholder Management

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