Manager, Growth & Field Marketing

Manager, Growth & Field Marketing

Looking to elevate your career? Join us!

Location: Hybrid, Tuesday and Wednesday on-site

Hours: Full-time

The Manager, Growth & Field Marketing will drive referrer growth, physician engagement, and patient volume across our national footprint. This role supports both Solis Mammography and Washington Radiology, with a focus on strategic referring-physician relationships, sales enablement, JV partner management, and HCP-facing growth campaigns.

This position will build and scale programs that deepen engagement with existing referrers, identify and activate new referral sources, and equip sales teams with the tools and content they need to grow physician-driven volume. This person will also support JV partner relationships and lead HCP activation for new center openings.

Department Highlights:

• Redefine mammography and women's healthcare across the country.
• Work in an entrepreneurial environment, where new ideas quickly come to life.
• Collaborate across multiple areas within the company.

​​​​​​​Here is what you will need:

• 5+ years of marketing experience, with a focus on sales enablement, referrer/provider marketing, or lead generation
• Experience in healthcare, retail or multi-location brands
• Strategic thinker with a hands-on approach to campaign builds, testing, and optimization
• Collaborative, curious, and data-driven with a bias toward action
• Excellent communicator and team player with strong interpersonal skills
• Must have strong project management skills with the ability to manage multiple initiatives and deadlines in a fast-paced environment
• Bachelor’s degree in advertising, marketing, communications, or a related field
• Prior experience working directly with a sales team/salesforce, ideally in a B2B or referrer-marketing context, is a strong plus

A Day in the Life of a Manager, Growth & Field Marketing:

• Partner with Sales leadership and field teams to understand their goals, and then develop strategic, referrer volume-driving campaigns aligned with sales team priorities and field-surfaced insights, owning stakeholder alignment, projected volume outcomes, program development, execution and reporting.
• Map the referrer journey to pinpoint leakage points and opportunities to improve the provider experience, and build re-engagement programs that win back inactive or declining referrers.
• Develop sales enablement tools, including referral kits and HCP collateral libraries, and create clinical content that supports AE-style conversations with referring providers.
• Convert successful market-level tactics and field learnings into repeatable, national-scale toolkits and playbooks.
• Lead program management of consumer marketing campaigns developed by marketing leadership. This includes aligning stakeholders across Digital, Sales, Brand, and Operations, to drive execution, maintaining project tracker sheets and stakeholder presentations.
• Manage select partner relationships to organize activities around new center openings and stakeholder reporting.
• Provide as-needed support for center-level and market requests as surfaced by the operations team.
• Ensure brand consistency and quality across all campaign deliverables.

Why Solis Mammography?

• A Great Place to Work, earning this prestigious award for multiple years running!
• Offer competitive benefits such as Medical, Dental, Vision, 401k, PTO, Supplemental Maternity Pay, Backup Child/Adult Care as well as other unique benefits.

Qualifications

At Solis Mammography, we save lives. We shape the future of women's health. We are empowered, appreciated, and part of something bigger. Together, we deliver compassionate, exceptional care. Every patient. Every time.

Our patient-focused culture is at the heart of every interaction. We deliver the care, compassion and high-touch experience that have made us a valued healthcare partner to the generations of women that we serve. As the nation's leader in breast health services, our commitment to providing excellence in patient care is realized at every level of our organization.